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LETTER TO THE EDITOR -- "EMS Services Impacted by COVID Pandemic – Seeking Subscribers." -- 31 August 2020
‘Team Livi’ Moves Sept. 12 Spaghetti Dinner to ... -- "Adding 2nd Venue to Fulfill Young Cancer Patient's Wish Due to the high ..." -- 30 August 2020
West Newton Library Has a Lot to Offer During ... -- "With Social Distancing and stay at home mandates, now is a great time to ..." -- 30 August 2020
Monessen Veterans Banners Repaired And Reinstalled -- "The Monessen American Legion Post 28 and the Veterans of Foreign Wars Post 1190 ..." -- 30 August 2020
Peters Creek Historical Society Program Will ... -- "Large Copper Coins Used in Sweden During The 17th And 18th Century. The ..." -- 30 August 2020
Restoration of Monessen’s War Veterans Memorials -- "Restoration work has started on Monessen’s War Veterans Memorials. The ..." -- 30 August 2020
Donora Public Library Seeks Submissions for ... -- "The Donora Public Library is now accepting submissions for the next volume of ..." -- 30 August 2020
West Newton Library ‘Fill a Bag’ Book Sale in ... -- "The West Newton Library will hold a $5 “Fill a Bag” book sale on ..." -- 30 August 2020
Saint Katherine Drexel in Bentleyville Holding ... -- "The Saint Katharine Drexel Fundraising Committee is sponsoring ‘Take Out ..." -- 30 August 2020
Free Shredding Event in Pleasant Hills September ... -- "A free ‘Shredding Event’ will be held in Pleasant Hills on ..." -- 30 August 2020

Why Choose Us?


One of the benefits of advertising in the Messenger is that we can provide month-long exposure to your advertising message! The Messenger is a monthly publication, which means it has a longer "shelf-life" than daily or weekly publications that are often discarded after one day of exposure.

 

Monthly publications tend to be saved and referred to multiple times throughout the month. Readers will pick it up time and again from their coffee table at home to the waiting room in the beauty salon or doctors office. Your advertisement will receive multiple exposures all month long!

Understand the Value of Advertising!

A wise man once said: "He who has a thing to sell and goes and whispers into a well, is not so apt to get the dollars as the one who climbs a tree and hollers"

Always Remember...

Advertising is NOT an expense. Advertising is an investment in your business, similar to other investments to improve and expand your business. Too many small businesses fail to recognize the importance of advertising until it is too late. Then they finally try and tap into the power of advertising to promote their "Going Out Of Business Sale!"; "Everything Must Go!"; "Clearance!"


Why should you advertise your business?

People Move – It is estimated that between 20% and 25% of the general population moves every year. Newcomers need to know about your business.

People Forget – With today's constant media exposure, and busy lifestyles, people can forget about you and your business.

People Take A Long Time To Buy – Consumers are becoming increasingly cautious with their money. Especially on big-ticket items. Advertising can help convince them to buy your products / services.

To Create An Equity Position In The Mind Of Consumers – A business can quickly lose market share to competitors if consumers are not constantly reminded of your benefits to them.

Timeliness and Freshness – The purchase cycle for some products and services are once a year or even longer (New tires; Roofing; Insurance; Plumbing; Real Estate, etc.) Be the first company that comes to mind when the customer ultimately needs your product or service.

What specific benefits can you expect to receive from Advertising?

  • Increased awareness of your business. (Location; Hours; Products / Services offered)
  • Share of Voice. (Don't let your competition be the only advertising your customers' see. Speak up!)
  • Entice your competitors' customers (Lower prices; Convenient location; Better service)
  • Keep current customers, and develop their loyalty (Build trust; Offer special discounts)
  • Build name recognition (Everyone in town will know your business)
  • Generate new sales quickly! (Offer promotions, coupons, discounts)

 

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